Featured: adidas Fútbol Society Soccer Culture Panel

This was a part of a full weekend of events. In the days to tollow, we would host teams from adidas, Copa90 and Top Baller at the Atlanta United home opener and then work with those same teams to create a 1vI tournament experience unique to Atlanta. But first, I was invited to have a conversation with some of the biggest voices in the Atlanta creative community about pushing the game forward in our city.

This conversation starts by first understanding that the soccer culture of Atlanta isn’t expressed purely in play– it is guided by those in fashion, music, events and community gathering that choose soccer as a conduit to hold all of these things together. This gives our soccer community a diversity, a realness, and a cool factor that doesn’t exist anywhere else.